ED Score (Emotional Design Score)

I’m excited to finally released ED Scoring method to Slideshare. At Rakuten Viki (especially the Design Team), we’ve been experimenting with different kind of work flows, with a goal of having a better collaboration between team at Rakuten Viki. There were three main problems that I found:

  1. No clear approach in communicating why a product is bad and frustrating.
  2. No structured method to compare our own product with competitors’ product.
  3. Unclear actionable items to improve the experience.

We’ve set our challenges (see them in the slides), and to cut things short, I’ve come up with ED Score (Emotional Design Score). ED Score is about “Communicate feedback and discuss improvement better with clear actionable items.” I won’t write a lengthy blog post, you can view the slides below. I’d expect people to try it out, share with us what worked/didn’t worked, and suggest better methods. Would be awesome if you tweet and mention me (@borryshasian) with your thought/experience when using it.

Quantity. Quantity. Quantity.

We have a regular design meetup, called DesignDojo. This month was about Sketchstorming. We’ve been using this method a lot, as part of our ideation stage in Viki, and I was so excited to see how people used the method and shared their ideas. Sketchstorming is about releasing your confidence in communicating your ideas and to overcome the fear of rejection. It’s about quantity. Coming up with as many ideas (sketches in this case) and discuss them with others, be inspired by others, and hopefully it can trigger a better design/idea/approach.

Feel free to join our DesignDojo Meetup. See you there.

Every Second Well Spent

Borrys Hasian With IDEO's Tom Kelley

With IDEO’s Tom Kelley

What a day! Early in the morning I sent my youngest son to school, then at the office, observing my colleague, Esther Fan – a UX Researcher, doing usability testings, after that – an exciting (and challenging) discussion to decide something related to Viki’s community on our adaptive web project (led by Dhruv, the awesome intern), in the afternoon – a design review meeting with the bosses and then another design discussion with Teo – our UX Designer, in the evening attending a lecture from IDEO’s Tom Kelley, reached home then enjoying delicious food with my lovely wife, and now, while writing this post, accompanying my son playing NBA Rush on the iPad. Of course it’s tiring, but the people I interacted and met with, made every second well spent. Can’t wait for tomorrow!

The Desire to Achieve

A creative man is motivated by the desire to achieve, not by the desire to beat others.” The quote inspired me to try something new today, and I decided to create a vector illustration of my profile pic. I’m not an illustrator, so this was my first attempt, motivated – not by the desire to beat others, but to achieve something that I’ve never done before. See the shot on dribble: Myself in Vector.

What do you think?

Myself in Vector by Borrys Hasian

Myself in Vector

How to Stay Crazy Creative

One of my favorite copies of all time, Apple’s Think Different ad in 1997:

Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently. They’re not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About the only thing you can’t do is ignore them. Because they change things. They push the human race forward. And while some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do.

I personally think that if we want to stay crazy creative, we can’t just do our regular day job. We need to do some different things, getting different perspective of stuffs, keep learning + practicing, and connecting with different people. Continue reading