The Sweet (or Sweat) Spot of Good UX

The sweet (or sweat) spot of good UX, is about users desirability, business viability, and technology feasibility. It’s even more challenging when we’re working on improving our Viki Homepage. I felt good about the launch (although we didn’t touch the visual design yet), because everyone was involved in the process, from our top executives (I flew to SF to meet all of them) to our engineers. It’s a win-win piece. It gave a great energy boost to start the 2016. To infinity and beyond!

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